Kevin Blue
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Moving beyond graduation as a goal in college athletics. When a student-athlete is recruited, athletics programs make a promise that they will act in the best interest of the student-athlete: “If you come here, we will look out for you. We will set you up for a successful life.” Historically, athletics departments fulfilled this promise…
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To maximize revenue for sellout games, ticket prices should be lowered over time — not raised. Dynamic pricing of tickets has become an increasingly common practice in the sports industry. Teams are attempting to optimize revenue by modifying prices as supply and demand circumstances change. Dynamic pricing has occurred for many years in other industries where perishable…
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The student-athlete welcome address at UC Davis in 2019-2020. The power of dreams for motivation, free will, and college as a broadening experience.
Kevin Blue, Ph.D. 